Salomon X Foot Locker.

This is the piece we created for Footlocker and Salomon in collaboration with the agency Dazz. For this project, I was granted near-complete creative freedom, allowing us to propose and execute the vision you see here.

We focused on delivering a highly technical and multi-surface approach, combined with a fast-paced and sensory rhythm that keeps the viewer engaged. The vibrant, colorful aesthetic was carefully designed to stand out, particularly in the vertical format tailored for social media platforms, ensuring it captures attention in those fast-scrolling environments.

This project not only challenged us to push the boundaries of creativity but also emphasized precision in crafting a piece that seamlessly aligns with the dynamic energy of both brands while meeting the demands of digital-first audiences.