United ANTS X Ushuaia Ibiza.

For this campaign created for Ants x Ushuaia Ibiza, we handled the full creative and technical production across a 6-week miniseries — from concept through final delivery.

The piece was built around an ambitious narrative premise where ants take center stage, blending FOOH execution with highly detailed 3D scenes to create a world where scale, texture, and life coexist in unexpected ways. Each weekly chapter demanded its own level of craft, pushing lookdev, simulation, and compositing to serve a cohesive visual identity across the entire series.

Texturing, lookdev, animation, and compositing work were developed to match the hyper-realistic tone of the campaign — surfaces and characters brought to life with the level of detail required to hold up against real-world footage. Lighting and integration work were designed to make every scene feel grounded, tactile, and alive.

Particular attention was placed on the organic behavior of the ants themselves — movement, interaction, and presence — ensuring the characters carried weight and personality throughout the run of the series.